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Hebrews 12:3 - Consider him who endured such opposition from sinful men, so that you will not grow weary and lose heart.
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Content Is King

Content Tips

How do you write good web content?

Make your copy easy to read!

  • Use short paragraphs – four sentences max.
  • Use short sentences – twelve words on average.
  • Delete unnecessary words.
  • Avoid jargon and gobbledygook.
  • Avoid the passive tense.
  • Avoid needless repetition.
  • Address your web visitors directly—use the word 'you'.
  • Shorten your text.
  • Don’t put information aimed at different audiences on one page.
  • Provide both basic information and links to more detailed information for your organisation members.

Web Content Resources

How to Write for the web by John Morkes and Jakob Nielsen

“Content is King” – Bill Gates, 1996. “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.”

20 Quality Content Writing Tips For Web Pages

What Makes a Good Website

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